If you can get another player to agree a contract that says they must do something for zero pay and failure means punishment then that's essentially them becoming slaves and you might persuade them to sign it if you or the group you're a part of is powerful enough to make threats and follow through with them such as destroying things they hold dear, annihilating family members or anything nefarious that can cause generations worth of damage.
The Keshi family, is intend on bringing democracy and economic stability to Elyria.